Insider trading activities (stock purchases, sales, and option exercises) reported by insiders of National Research Corp (NRC) since 2015 are shown in Table 1 and Table 2. Table 1 shows the monthly insider trading data of National Research Corp. (See page 1 of this report.) Table 2 shows the detailed insider transactions. This company's CIK number is 70487.
Total stock buying since 2015: $106,239,770.
Total stock sales since 2015: $642,790,818.
Total stock option exercises since 2015: $15,924,728.
| Insider Buying | Insider Sales | Option Exercises | ||||
|---|---|---|---|---|---|---|
| Year | Shares | Value | Shares | Value | Shares | Value |
| 2026 | 8,000 | $98,160 | 0 | $0 | 9,145 | $139,278 |
| 2025 | 3,271 | $43,974 | 0 | $0 | 12,346 | $188,029 |
| 2024 | 0 | $0 | 970,492 | $39,706,977 | 9,259 | $138,422 |
| 2023 | 0 | $0 | 306,411 | $13,455,984 | 0 | $0 |
| 2022 | 0 | $0 | 634,648 | $24,477,505 | 23,581 | $310,561 |
| 2021 | 0 | $0 | 5,196,190 | $263,322,252 | 70,861 | $894,930 |
| 2020 | 0 | $0 | 172,541 | $10,920,092 | 311,356 | $4,418,735 |
| 2019 | 0 | $0 | 1,556,961 | $83,122,673 | 139,392 | $3,198,888 |
| 2018 | 5,494,440 | $106,097,636 | 7,478,112 | $186,882,695 | 328,695 | $4,894,051 |
| 2017 | 0 | $0 | 696,712 | $15,294,874 | 89,784 | $676,624 |
| 2016 | 0 | $0 | 192,099 | $3,076,387 | 65,577 | $819,720 |
| 2015 | 0 | $0 | 146,584 | $2,531,379 | 21,000 | $245,490 |
| Trade Date | Insider Name | Trade Type | Shares | Price ($) | Value ($) |
|---|---|---|---|---|---|
| 2018-03-23 | Nunnelly John N | Sale | 256 | 30.25 | 7,744 |
| 2018-03-23 | Nunnelly John N | Option Ex | 347 | 7.61 | 2,640 |
| 2018-03-22 | Nunnelly John N | Sale | 100 | 31.20 | 3,120 |
| 2018-03-22 | Nunnelly John N | Option Ex | 132 | 7.61 | 1,004 |
| 2018-03-21 | Nunnelly John N | Sale | 5,000 | 31.10 | 155,500 |
| 2018-03-20 | Nunnelly John N | Sale | 612 | 31.40 | 19,216 |
| 2018-03-20 | Nunnelly John N | Option Ex | 7,433 | 7.61 | 56,565 |
| 2018-03-16 | Nunnelly John N | Sale | 2,383 | 31.74 | 75,641 |
| 2018-03-16 | Nunnelly John N | Option Ex | 3,142 | 7.61 | 23,910 |
| 2018-02-15 | Beans Patrick E (CFO and Secretary) | Buy | 5,494,440 | 19.31 | 106,097,636 |
| 2018-02-15 | Hays Michael D. (CEO) | Sale | 5,261,410 | 19.31 | 101,597,827 |
| 2018-01-25 | Hays Michael D. (CEO) | Sale | 1,602,399 | 39.03 | 62,541,632 |
| 2018-01-02 | Hays Michael D. (CEO) | Option Ex | 21,633 | 7.59 | 164,194 |
| 2017-11-01 | Endacott Kent E. | Sale | 9,000 | 36.50 | 328,500 |
| 2017-10-30 | Endacott Kent E. | Sale | 500 | 38.00 | 19,000 |
| 2017-10-27 | Endacott Kent E. | Sale | 13,821 | 38.00 | 525,198 |
| 2017-10-26 | Endacott Kent E. | Sale | 3,874 | 38.01 | 147,242 |
| 2017-10-25 | Endacott Kent E. | Sale | 2,127 | 38.00 | 80,826 |
| 2017-10-23 | Endacott Kent E. | Sale | 267 | 38.00 | 10,146 |
| 2017-10-20 | Endacott Kent E. | Sale | 1,144 | 38.04 | 43,520 |
| 2017-10-19 | Endacott Kent E. | Sale | 109,000 | 37.00 | 4,033,000 |
| 2017-07-03 | Nunnelly John N | Sale | 1,995 | 27.11 | 54,076 |
| 2017-07-03 | Nunnelly John N | Option Ex | 2,773 | 7.61 | 21,102 |
| 2017-06-30 | Nunnelly John N | Sale | 790 | 27.03 | 21,353 |
| 2017-06-30 | Nunnelly John N | Option Ex | 1,101 | 7.61 | 8,378 |
| 2017-06-29 | Nunnelly John N | Sale | 846 | 27.00 | 22,842 |
| 2017-06-29 | Nunnelly John N | Option Ex | 1,178 | 7.61 | 8,964 |
| 2017-06-28 | Nunnelly John N | Sale | 1,959 | 27.24 | 53,369 |
| 2017-06-28 | Nunnelly John N | Option Ex | 2,718 | 7.61 | 20,683 |
| 2017-06-27 | Nunnelly John N | Sale | 3,100 | 27.06 | 83,873 |
| 2017-06-27 | Nunnelly John N | Option Ex | 4,319 | 7.61 | 32,867 |
| 2017-06-26 | Nunnelly John N | Sale | 4,635 | 27.46 | 127,286 |
| 2017-06-26 | Nunnelly John N | Option Ex | 6,480 | 7.70 | 49,863 |
| 2017-06-23 | Nunnelly John N | Sale | 5,000 | 26.93 | 134,630 |
| 2017-06-23 | Nunnelly John N | Option Ex | 7,013 | 7.78 | 54,561 |
| 2017-06-22 | Nunnelly John N | Sale | 209 | 27.25 | 5,695 |
| 2017-06-22 | Nunnelly John N | Option Ex | 293 | 7.78 | 2,279 |
| 2017-06-21 | Nunnelly John N | Sale | 1,537 | 27.38 | 42,075 |
| 2017-06-21 | Nunnelly John N | Option Ex | 2,155 | 7.78 | 16,765 |
| 2017-06-20 | Nunnelly John N | Sale | 622 | 27.43 | 17,058 |
| 2017-06-20 | Nunnelly John N | Option Ex | 871 | 7.78 | 6,776 |
| 2017-06-19 | Nunnelly John N | Sale | 4,638 | 27.50 | 127,545 |
| 2017-06-19 | Nunnelly John N | Option Ex | 6,472 | 7.78 | 50,352 |
| 2017-06-16 | Nunnelly John N | Sale | 6,530 | 27.54 | 179,855 |
| 2017-06-16 | Nunnelly John N | Option Ex | 9,106 | 7.78 | 70,844 |
| 2017-06-15 | Nunnelly John N | Sale | 900 | 27.75 | 24,975 |
| 2017-06-15 | Nunnelly John N | Option Ex | 1,255 | 7.78 | 9,763 |
| 2017-06-14 | Nunnelly John N | Sale | 3,740 | 28.03 | 104,843 |
| 2017-06-14 | Nunnelly John N | Option Ex | 5,182 | 7.78 | 40,315 |
| 2017-04-26 | Martin Joann M | Option Ex | 13,800 | 8.49 | 117,162 |
| 2017-02-17 | Hays Michael D. (CEO) | Sale | 500,000 | 17.45 | 8,725,000 |
| 2017-01-17 | Hays Michael D. (CEO) | Sale | 4,296 | 18.32 | 78,702 |
| 2017-01-13 | Hays Michael D. (CEO) | Sale | 10,000 | 18.55 | 185,500 |
| 2017-01-11 | Hays Michael D. (CEO) | Sale | 700 | 19.00 | 13,300 |
| 2017-01-10 | Hays Michael D. (CEO) | Sale | 3,055 | 19.09 | 58,310 |
| 2017-01-09 | Hays Michael D. (CEO) | Sale | 1,665 | 19.34 | 32,194 |
| 2017-01-06 | Hays Michael D. (CEO) | Sale | 762 | 19.63 | 14,961 |
| 2017-01-03 | Hays Michael D. (CEO) | Option Ex | 25,068 | 6.62 | 165,950 |
| 2016-11-30 | Hays Michael D. (CEO) | Sale | 83,640 | 16.00 | 1,338,240 |
| 2016-11-29 | Hays Michael D. (CEO) | Sale | 3,370 | 16.00 | 53,920 |
| 2016-11-28 | Hays Michael D. (CEO) | Sale | 6,058 | 16.00 | 96,928 |
| 2016-11-25 | Hays Michael D. (CEO) | Sale | 3,696 | 16.00 | 59,136 |
| 2016-11-23 | Hays Michael D. (CEO) | Sale | 3,331 | 16.00 | 53,296 |
| 2016-11-22 | Hays Michael D. (CEO) | Sale | 7,999 | 16.00 | 127,984 |
| 2016-11-21 | Hays Michael D. (CEO) | Sale | 11,569 | 16.02 | 185,335 |
| 2016-11-18 | Hays Michael D. (CEO) | Sale | 8,441 | 16.03 | 135,309 |
| 2016-11-17 | Hays Michael D. (CEO) | Sale | 5,629 | 16.01 | 90,120 |
| 2016-11-16 | Hays Michael D. (CEO) | Sale | 14,430 | 16.00 | 230,880 |
| 2016-11-15 | Hays Michael D. (CEO) | Sale | 4,775 | 16.06 | 76,686 |
| 2016-11-14 | Hays Michael D. (CEO) | Sale | 6,983 | 16.00 | 111,728 |
| 2016-11-11 | Hays Michael D. (CEO) | Sale | 11,745 | 16.06 | 188,624 |
| 2016-09-27 | Hays Michael D. (CEO) | Sale | 3,675 | 16.00 | 58,800 |
| 2016-09-26 | Hays Michael D. (CEO) | Sale | 1 | 16.00 | 16 |
| 2016-09-23 | Hays Michael D. (CEO) | Sale | 3,301 | 16.03 | 52,915 |
| 2016-09-22 | Hays Michael D. (CEO) | Sale | 6,983 | 16.01 | 111,797 |
| 2016-09-21 | Hays Michael D. (CEO) | Sale | 1,440 | 16.01 | 23,054 |
| 2016-09-20 | Hays Michael D. (CEO) | Sale | 1,500 | 16.28 | 24,420 |
| 2016-09-19 | Hays Michael D. (CEO) | Sale | 3,533 | 16.19 | 57,199 |
| 2016-05-12 | Martin Joann M | Option Ex | 8,300 | 19.05 | 158,073 |
| 2016-03-24 | Hays Michael D. (CEO) | Option Ex | 18,504 | 16.71 | 309,201 |
| 2016-01-04 | Hays Michael D. (CEO) | Option Ex | 38,773 | 9.09 | 352,446 |
| 2015-12-17 | Warden Gail L | Option Ex | 21,000 | 11.69 | 245,490 |
| 2015-06-29 | Hays Michael D. (CEO) | Sale | 4,000 | 14.50 | 58,000 |
| 2015-06-24 | Hays Michael D. (CEO) | Sale | 2,424 | 14.50 | 35,148 |
| 2015-06-23 | Hays Michael D. (CEO) | Sale | 3,817 | 14.50 | 55,346 |
| 2015-06-22 | Hays Michael D. (CEO) | Sale | 2,332 | 14.50 | 33,814 |
| 2015-06-18 | Hays Michael D. (CEO) | Sale | 143 | 34.00 | 4,862 |
| 2015-05-21 | Hays Michael D. (CEO) | Sale | 16,227 | 14.60 | 236,914 |
| 2015-05-20 | Hays Michael D. (CEO) | Sale | 10,400 | 14.65 | 152,412 |
| 2015-04-06 | Hays Michael D. (CEO) | Sale | 12,065 | 31.60 | 381,205 |
| 2015-03-30 | Hays Michael D. (CEO) | Sale | 857 | 32.50 | 27,852 |
| 2015-03-24 | Hays Michael D. (CEO) | Sale | 1,624 | 15.03 | 24,408 |
| 2015-03-23 | Hays Michael D. (CEO) | Sale | 18,026 | 23.85 | 429,938 |
| 2015-02-27 | Hays Michael D. (CEO) | Sale | 2,619 | 14.00 | 36,666 |
| 2015-02-26 | Hays Michael D. (CEO) | Sale | 1,175 | 14.00 | 16,452 |
| 2015-02-25 | Hays Michael D. (CEO) | Sale | 1,195 | 14.00 | 16,730 |
| 2015-02-24 | Hays Michael D. (CEO) | Sale | 11,561 | 14.00 | 161,854 |
| 2015-02-23 | Hays Michael D. (CEO) | Sale | 48,892 | 14.00 | 684,488 |
| 2015-02-17 | Hays Michael D. (CEO) | Sale | 1,176 | 14.72 | 17,313 |
| 2015-02-13 | Hays Michael D. (CEO) | Sale | 3,594 | 14.65 | 52,670 |
| 2015-01-12 | Hays Michael D. (CEO) | Sale | 522 | 34.08 | 17,789 |
| 2015-01-09 | Hays Michael D. (CEO) | Sale | 242 | 34.00 | 8,228 |
| 2015-01-08 | Hays Michael D. (CEO) | Sale | 2,051 | 14.00 | 28,714 |
| 2015-01-07 | Hays Michael D. (CEO) | Sale | 642 | 34.00 | 21,828 |
| 2015-01-05 | Hays Michael D. (CEO) | Sale | 700 | 35.07 | 24,548 |
| 2015-01-02 | Hays Michael D. (CEO) | Sale | 300 | 14.00 | 4,200 |
Insider trading activities including stock purchases, stock sales, and option exercises of NRC listed in the above tables cannot be completely guaranteed as to their accuracy. For more insider trading information of National Research Corp (symbol NRC, CIK number 70487) see the Securities and Exchange Commission (SEC) website.