Insider trading activities (stock purchases, sales, and option exercises) reported by insiders of Bread Financial Holdings, Inc. (BFH) since 2015 are shown in Table 1 and Table 2. Table 1 shows the monthly insider trading data of Bread Financial Holdings, Inc.. Table 2 shows the detailed insider transactions. This company's CIK number is 1101215.
Total stock buying since 2015: $125,221,358.
Total stock sales since 2015: $628,434,980.
Total stock option exercises since 2015: $2,796,673.
| Insider Buying | Insider Sales | Option Exercises | ||||
|---|---|---|---|---|---|---|
| Year | Shares | Value | Shares | Value | Shares | Value |
| 2025 | 1,027 | $63,461 | 0 | $0 | 0 | $0 |
| 2024 | 3,000 | $150,664 | 525,000 | $16,809,164 | 0 | $0 |
| 2023 | 788,362 | $21,017,427 | 275,000 | $8,937,035 | 0 | $0 |
| 2022 | 2,500 | $98,902 | 0 | $0 | 0 | $0 |
| 2021 | 6,000 | $410,754 | 3,865 | $415,550 | 0 | $0 |
| 2020 | 45,355 | $1,429,977 | 3,754 | $352,955 | 0 | $0 |
| 2019 | 0 | $0 | 3,832,600 | $390,066,369 | 0 | $0 |
| 2018 | 205,246 | $41,426,820 | 927,705 | $187,385,729 | 0 | $0 |
| 2017 | 267,500 | $60,568,350 | 2,776 | $646,340 | 0 | $0 |
| 2016 | 238 | $55,003 | 32,367 | $7,219,010 | 27,235 | $1,700,693 |
| 2015 | 0 | $0 | 55,874 | $16,602,828 | 25,482 | $1,095,980 |
| Trading Period | Insider Buying | Insider Sales | Option Exercises | |||
|---|---|---|---|---|---|---|
| year-month | Shares | Value | Shares | Value | Shares | Value |
| 2025-07 | 1,027 | $63,461 | 0 | $0 | 0 | $0 |
| 2024-10 | 1,000 | $51,020 | 0 | $0 | 0 | $0 |
| 2024-08 | 2,000 | $99,644 | 0 | $0 | 0 | $0 |
| 2024-01 | 0 | $0 | 525,000 | $16,809,164 | 0 | $0 |
| 2023-12 | 0 | $0 | 275,000 | $8,937,035 | 0 | $0 |
| 2023-07 | 2,400 | $100,272 | 0 | $0 | 0 | $0 |
| 2023-05 | 785,962 | $20,917,155 | 0 | $0 | 0 | $0 |
| 2022-08 | 2,500 | $98,902 | 0 | $0 | 0 | $0 |
| 2021-05 | 0 | $0 | 1,162 | $145,250 | 0 | $0 |
| 2021-03 | 0 | $0 | 2,703 | $270,300 | 0 | $0 |
| 2021-02 | 6,000 | $410,754 | 0 | $0 | 0 | $0 |
| 2020-11 | 0 | $0 | 1,000 | $75,000 | 0 | $0 |
| 2020-06 | 5,000 | $257,550 | 0 | $0 | 0 | $0 |
| 2020-04 | 1,500 | $63,285 | 0 | $0 | 0 | $0 |
| 2020-03 | 38,855 | $1,109,142 | 0 | $0 | 0 | $0 |
| 2020-02 | 0 | $0 | 2,754 | $277,955 | 0 | $0 |
| 2019-10 | 0 | $0 | 3,830,000 | $389,660,000 | 0 | $0 |
| 2019-07 | 0 | $0 | 2,600 | $406,369 | 0 | $0 |
| 2018-11 | 0 | $0 | 875,000 | $174,719,500 | 0 | $0 |
| 2018-08 | 0 | $0 | 3,424 | $793,231 | 0 | $0 |
| 2018-07 | 0 | $0 | 16,035 | $3,738,752 | 0 | $0 |
| 2018-05 | 205,246 | $41,426,820 | 0 | $0 | 0 | $0 |
| 2018-02 | 0 | $0 | 33,246 | $8,134,246 | 0 | $0 |
| 2017-11 | 0 | $0 | 2,128 | $500,080 | 0 | $0 |
| Trade Date | Insider Name | Trade Type | Shares | Price ($) | Value ($) |
|---|---|---|---|---|---|
| 2025-07-30 | Fawcett John J. (Director) | Buy | 1,027 | 61.79 | 63,461 |
| 2024-10-28 | Fawcett John J. (Director) | Buy | 1,000 | 51.02 | 51,020 |
| 2024-08-12 | Fawcett John J. (Director) | Buy | 2,000 | 49.82 | 99,644 |
| 2024-01-29 | Turtle Creek Asset Management Inc. | Sale | 45,000 | 35.91 | 1,615,860 |
| 2024-01-26 | Turtle Creek Asset Management Inc. | Sale | 30,000 | 35.53 | 1,065,840 |
| 2024-01-25 | Turtle Creek Asset Management Inc. | Sale | 30,000 | 30.46 | 913,920 |
| 2024-01-24 | Turtle Creek Asset Management Inc. | Sale | 30,000 | 30.99 | 929,730 |
| 2024-01-23 | Turtle Creek Asset Management Inc. | Sale | 30,000 | 31.12 | 933,480 |
| 2024-01-22 | Turtle Creek Asset Management Inc. | Sale | 30,000 | 30.88 | 926,460 |
| 2024-01-19 | Turtle Creek Asset Management Inc. | Sale | 30,000 | 29.93 | 897,900 |
| 2024-01-18 | Turtle Creek Asset Management Inc. | Sale | 30,000 | 29.38 | 881,310 |
| 2024-01-17 | Turtle Creek Asset Management Inc. | Sale | 30,000 | 30.20 | 906,060 |
| 2024-01-16 | Turtle Creek Asset Management Inc. | Sale | 30,000 | 30.94 | 928,200 |
| 2024-01-12 | Turtle Creek Asset Management Inc. | Sale | 25,000 | 32.20 | 804,875 |
| 2024-01-11 | Turtle Creek Asset Management Inc. | Sale | 25,000 | 32.44 | 810,950 |
| 2024-01-10 | Turtle Creek Asset Management Inc. | Sale | 25,000 | 32.46 | 811,575 |
| 2024-01-09 | Turtle Creek Asset Management Inc. | Sale | 35,000 | 32.73 | 1,145,655 |
| 2024-01-05 | Turtle Creek Asset Management Inc. | Sale | 25,000 | 32.35 | 808,750 |
| 2024-01-04 | Turtle Creek Asset Management Inc. | Sale | 25,000 | 31.57 | 789,150 |
| 2024-01-03 | Turtle Creek Asset Management Inc. | Sale | 25,000 | 32.27 | 806,800 |
| 2024-01-02 | Turtle Creek Asset Management Inc. | Sale | 25,000 | 33.31 | 832,649 |
| 2023-12-29 | Turtle Creek Asset Management Inc. | Sale | 10,000 | 33.10 | 331,019 |
| 2023-12-28 | Turtle Creek Asset Management Inc. | Sale | 20,000 | 33.52 | 670,400 |
| 2023-12-27 | Turtle Creek Asset Management Inc. | Sale | 20,000 | 33.55 | 671,040 |
| 2023-12-22 | Turtle Creek Asset Management Inc. | Sale | 25,000 | 33.73 | 843,225 |
| 2023-12-21 | Turtle Creek Asset Management Inc. | Sale | 25,000 | 33.93 | 848,199 |
| 2023-12-20 | Turtle Creek Asset Management Inc. | Sale | 25,000 | 33.28 | 832,025 |
| 2023-12-18 | Turtle Creek Asset Management Inc. | Sale | 21,000 | 33.24 | 698,124 |
| 2023-12-15 | Turtle Creek Asset Management Inc. | Sale | 18,000 | 33.78 | 608,112 |
| 2023-12-14 | Turtle Creek Asset Management Inc. | Sale | 18,000 | 34.49 | 620,784 |
| 2023-12-13 | Turtle Creek Asset Management Inc. | Sale | 18,000 | 32.08 | 577,422 |
| 2023-12-07 | Turtle Creek Asset Management Inc. | Sale | 25,000 | 30.71 | 767,725 |
| 2023-12-06 | Turtle Creek Asset Management Inc. | Sale | 30,000 | 29.65 | 889,380 |
| 2023-12-05 | Turtle Creek Asset Management Inc. | Sale | 20,000 | 28.98 | 579,580 |
| 2023-07-31 | Ballou Roger H (Director) | Buy | 2,400 | 41.78 | 100,272 |
| 2023-05-30 | Turtle Creek Asset Management Inc. | Buy | 400 | 29.89 | 11,954 |
| 2023-05-24 | Turtle Creek Asset Management Inc. | Buy | 15,000 | 29.50 | 442,485 |
| 2023-05-19 | Turtle Creek Asset Management Inc. | Buy | 5,850 | 29.74 | 173,967 |
| 2023-05-18 | Turtle Creek Asset Management Inc. | Buy | 3,144 | 29.73 | 93,467 |
| 2023-05-17 | Turtle Creek Asset Management Inc. | Buy | 103,950 | 29.16 | 3,031,597 |
| 2023-05-16 | Turtle Creek Asset Management Inc. | Buy | 25,000 | 27.82 | 695,375 |
| 2023-05-15 | Turtle Creek Asset Management Inc. | Buy | 113,973 | 27.95 | 3,185,089 |
| 2023-05-12 | Turtle Creek Asset Management Inc. | Buy | 71,027 | 26.53 | 1,884,346 |
| 2023-05-11 | Turtle Creek Asset Management Inc. | Buy | 50,000 | 26.17 | 1,308,650 |
| 2023-05-10 | Turtle Creek Asset Management Inc. | Buy | 75,000 | 26.41 | 1,981,125 |
| 2023-05-09 | Turtle Creek Asset Management Inc. | Buy | 65,000 | 26.15 | 1,699,490 |
| 2023-05-08 | Turtle Creek Asset Management Inc. | Buy | 150,000 | 25.17 | 3,775,500 |
| 2023-05-05 | Turtle Creek Asset Management Inc. | Buy | 73,907 | 24.82 | 1,834,519 |
| 2023-05-04 | Turtle Creek Asset Management Inc. | Buy | 33,711 | 23.72 | 799,591 |
| 2022-08-08 | Theriault Timothy J (Director) | Buy | 2,500 | 39.56 | 98,902 |
| 2021-05-06 | Santillan Laura (SVP, Chief Acctg. Officer) | Sale | 1,162 | 125.00 | 145,250 |
| 2021-03-01 | Chesnut John Jeffrey (SVP and Treasurer) | Sale | 1,000 | 100.00 | 100,000 |
| 2021-03-01 | Santillan Laura (SVP, Chief Acctg. Officer) | Sale | 1,703 | 100.00 | 170,300 |
| 2021-02-01 | Gerspach John C (Director) | Buy | 6,000 | 68.46 | 410,754 |
| 2020-11-24 | Chesnut John Jeffrey (SVP and Treasurer) | Sale | 1,000 | 75.00 | 75,000 |
| 2020-06-12 | Gerspach John C (Director) | Buy | 5,000 | 51.51 | 257,550 |
| 2020-04-27 | Theriault Timothy J (Director) | Buy | 1,500 | 42.19 | 63,285 |
| 2020-03-23 | Tucker Laurie Anne (Director) | Buy | 4,000 | 28.80 | 115,220 |
| 2020-03-23 | Turney Sharen J (Director) | Buy | 1,725 | 30.16 | 52,032 |
| 2020-03-23 | Ballou Roger H (Director) | Buy | 3,500 | 29.05 | 101,671 |
| 2020-03-20 | Minicucci Robert A (Director) | Buy | 10,000 | 28.98 | 289,850 |
| 2020-03-20 | Anderson Bruce K (Director) | Buy | 10,000 | 29.06 | 290,600 |
| 2020-03-20 | Jensen Kenneth R (Director) | Buy | 6,630 | 28.93 | 191,819 |
| 2020-03-19 | Santillan Laura (SVP, Chief Acctg. Officer) | Buy | 3,000 | 22.65 | 67,950 |
| 2020-02-19 | King Timothy P (EVP & Chief Financial Officer) | Sale | 1,522 | 100.91 | 153,585 |
| 2020-02-18 | King Timothy P (EVP & Chief Financial Officer) | Sale | 1,232 | 100.95 | 124,370 |
| 2019-10-29 | Valueact Holdings Gp, Llc (10% Owner) | Sale | 1,830,000 | 102.00 | 186,660,000 |
| 2019-10-28 | Valueact Holdings Gp, Llc (10% Owner) | Sale | 2,000,000 | 101.50 | 203,000,000 |
| 2019-07-30 | King Timothy P (EVP & Chief Financial Officer) | Sale | 2,600 | 156.30 | 406,369 |
| 2018-11-29 | Valueact Holdings Gp, Llc (Director) | Sale | 75,000 | 197.76 | 14,832,000 |
| 2018-11-28 | Valueact Holdings Gp, Llc (Director) | Sale | 125,000 | 199.10 | 24,887,500 |
| 2018-11-06 | Valueact Holdings Gp, Llc (Director) | Sale | 675,000 | 200.00 | 135,000,000 |
| 2018-08-14 | Pearson Bryan A (EVP & President, LoyaltyOne) | Sale | 3,424 | 231.67 | 793,231 |
| 2018-07-24 | Horn Charles L (EVP & Chief Financial Officer) | Sale | 16,035 | 233.16 | 3,738,752 |
| 2018-05-15 | Valueact Holdings Gp, Llc (Director) | Buy | 2,646 | 205.00 | 542,430 |
| 2018-05-09 | Valueact Holdings Gp, Llc (Director) | Buy | 77,600 | 202.65 | 15,725,640 |
| 2018-05-08 | Valueact Holdings Gp, Llc (Director) | Buy | 125,000 | 201.27 | 25,158,750 |
| 2018-02-26 | Miller Melisa A (EVP & Pres, Card Services) | Sale | 12,246 | 245.06 | 3,000,943 |
| 2018-02-16 | Heffernan Edward J (President and CEO) | Sale | 21,000 | 244.44 | 5,133,303 |
| 2017-11-30 | Horn Charles L (EVP & Chief Financial Officer) | Sale | 2,128 | 235.00 | 500,080 |
| 2017-02-07 | Ballou Roger H (Director) | Sale | 648 | 225.71 | 146,260 |
| 2017-01-26 | Valueact Holdings Gp, Llc (Other) | Buy | 57,400 | 218.85 | 12,561,990 |
| 2017-01-24 | Valueact Holdings Gp, Llc (Other) | Buy | 40,000 | 225.89 | 9,035,600 |
| 2017-01-23 | Valueact Holdings Gp, Llc (Other) | Buy | 170,100 | 229.10 | 38,970,760 |
| 2016-12-16 | Kennedy Bryan J (EVP & President, Epsilon) | Buy | 238 | 231.11 | 55,003 |
| 2016-11-25 | Horn Charles L (EVP & Chief Financial Officer) | Sale | 1,290 | 234.53 | 302,537 |
| 2016-11-22 | Pearson Bryan A (EVP & President, LoyaltyOne) | Sale | 4,628 | 231.84 | 1,072,969 |
| 2016-11-22 | Pearson Bryan A (EVP & President, LoyaltyOne) | Option Ex | 4,628 | 63.35 | 293,183 |
| 2016-11-21 | Kennedy Bryan J (EVP & President, Epsilon) | Sale | 10,872 | 225.92 | 2,456,213 |
| 2016-11-21 | Kennedy Bryan J (EVP & President, Epsilon) | Option Ex | 4,872 | 63.35 | 308,641 |
| 2016-11-18 | Heffernan Edward J (President and CEO) | Sale | 15,223 | 217.36 | 3,308,810 |
| 2016-11-18 | Heffernan Edward J (President and CEO) | Option Ex | 15,223 | 63.35 | 964,377 |
| 2016-06-01 | Anderson Bruce K (Director) | Sale | 354 | 221.70 | 78,481 |
| 2016-03-09 | Jensen Kenneth R (Director) | Option Ex | 2,512 | 53.54 | 134,492 |
| 2015-12-22 | Pearson Bryan A (EVP & President, LoyaltyOne) | Sale | 4,000 | 274.22 | 1,096,868 |
| 2015-12-22 | Pearson Bryan A (EVP & President, LoyaltyOne) | Option Ex | 4,000 | 43.01 | 172,040 |
| 2015-11-03 | Miller Melisa A (EVP & Pres, Card Services) | Sale | 5,100 | 295.45 | 1,506,810 |
| 2015-10-26 | Heffernan Edward J (President and CEO) | Sale | 21,482 | 295.28 | 6,343,269 |
| 2015-10-26 | Heffernan Edward J (President and CEO) | Option Ex | 21,482 | 43.01 | 923,940 |
| 2015-08-18 | Ballou Roger H (Director) | Sale | 1,250 | 271.56 | 339,456 |
| 2015-06-02 | Anderson Bruce K (Director) | Sale | 835 | 299.00 | 249,665 |
| 2015-04-23 | Santillan Laura (SVP, Chief Acctg. Officer) | Sale | 3,706 | 309.88 | 1,148,404 |
| 2015-04-23 | Pearson Bryan A (EVP & President, LoyaltyOne) | Sale | 4,000 | 310.57 | 1,242,264 |
| 2015-04-21 | Pearson Bryan A (EVP & President, LoyaltyOne) | Sale | 6,000 | 303.88 | 1,823,274 |
| 2015-04-20 | Epperson Leigh Ann K (SVP, General Counsel & Secy) | Sale | 1,168 | 300.03 | 350,435 |
| 2015-03-30 | Horn Charles L (EVP & Chief Financial Officer) | Sale | 8,333 | 300.30 | 2,502,383 |
Insider trading activities including stock purchases, stock sales, and option exercises of BFH listed in the above tables cannot be completely guaranteed as to their accuracy. For more insider trading information of Bread Financial Holdings, Inc. (symbol BFH, CIK number 1101215) see the Securities and Exchange Commission (SEC) website.